by Erin Ferucci
Celebrity Lifestyle Designer
Romance is essential to living well, but it doesn’t have to be difficult, overly expensive or time consuming. You don’t have to do something big if you are willing to do something fabulous, the difference is in the details. You need a card, but rather than settle for a “Hallmark” moment, why not spend a little more and get a card of some real distinction? 
I recently visited a quaint little shop in Brentwood that had really fine quality cards and paper. Sugar Paper, the brainchild of Jamie Grobecker and Chelsea Shukov is a luxury stationary store offering fine papers with antique letterpress accents and fine stitching that is all but extinct in today’s printing technology. 
The store offers a full line of stationary and custom printing options but I fell in love with these charming cards that simply say, “You had me at Hello!”
Who doesn’t want to hear that? Whether you are a Jerry Maguire fan or not the sentiment is wonderfully romantic. What a lovely Valentine to give this truly distinctive card and a small box of decadent gourmet chocolate truffles from Teuscher Chocolates (more on them in the next blog).
Sugar Paper is lovely both the product and the shop. I love how they displayed their custom stationary wall by painting it pink and using white inexpensive frames to showcase their custom work!! 
I also loved the "stationary bar"…so cute!!
and the banquette in the window...
very girlie! very charming!...it even smells really good too!!
Visit Sugar Paper and this Valentine’s Day give a distinctive gift to show the depth of your feeling.
I also loved the "stationary bar"…so cute!!
and the banquette in the window...
It’s everywhere..... 



As such the antique ones usually have some signs of age especially with the black colored embroidery: the black dye does not age as well as the others and is the first to wear away, leaving designs that were not originally intended but sometimes equally as interesting. 
has even re-created the "

Note the packaging. I love it!
Known as the President Desk, it was designed in 1930 by my all time favorite designer, Jean-Michel Frank in Paris. (1895-1941) Frank was known for his minimalist style which is both elegant and functional.
Now he has made the smart leap to Wholesale and has opened his business to the trade, nationwide.
“European Colonial meets California laid back ease” sensibility.
The key word here is layering; I especially appreciate the imported antique French linens for sale and applied on pillows and sofas.
The navy themes..the red collections, the layering… is so warm and cozy..so welcoming… nothing intimidating here.!!!!
This look is easy for anyone to accomplish..it feels very "family" to me...warm and inviting.
The space is superbly defined with black sisal flooring and black walls, it’s a great effect. Very courageous, but it works.
The staff is also wonderful and very helpful with no attitude problems, you have to love that!






